Dr. Suraj Shah

General Information

Personal Information
E-Mail Address: 
sms01@ganpatuniversity.ac.in
Present Designation: 
Assistant Professor, Program Coordinator (MBA-IB, MBA-BA)
Extension No: 
111
Name of College / Institute: 
Centre for Management Studies and Research
Address: 
Center For Management Studies and Research,Ganpat University
Experience: 
5.5 Years

Dr. Suraj Shah has done Ph.D in Marketing from Ganpat University with over 5 years of teaching and research experience. He is presently associated with Faculty of Management Studies, Ganpat University as an Assistant Professor, Program coordinator (MBA- International Business) and (MBA- Business Analytics). He is also serving as training and placement coordinator for three years. He is Gold medalist in MBA with specialization in International Business and has done PGDBCL from SCDL, Pune. He has more than 15 publications in terms of national- international journals and book chapters. He was awarded best Ph.D thesis award and best research paper award at 14th International Conference at Prestige Institute of Management and Research, Indore. He was also awarded Best Research Paper in International level Conferences namely GCeMP 2019, GCeMP 2015, AIMS Convention 2019. He was awarded prestigious President award for staff excellence- Early career Research Category at Ganpat University in the year 2019.

He was also awarded a gold medal under “best research paper presenter category- west zone” at AIMS annual convention 2017, Pune. His area of interest includes Consumer Behavior, Marketing Management and International business.

Education Qualification: 
DegreeSubjectUniversityYear of PassingGrade
MBA (Gold Medalist)
International Business
Ganpat University
2013
76 %
B.B.A.
Marketing
Ganpat University
2011
72%
PGCBCL
Business and Corporate Law
Symbiosis Centre for Distance Learning, Symbiosis University
2019
77.63%
Ph.D
Marketing
Ganpat University
2018
Degree Awarded

Academic Performance

OC/RC/STTP/WORKSHOP/INDUSTRIAL Training: 
Title of STTPPlaceDurationSponsoring Agency
Sixth National Case Writing workshop
FMS, Ganpat University
Thursday, February 28, 2019 to Sunday, March 1, 2020
Ganpat University
Training workshop on Foreign language
Ganpat University
Thursday, December 21, 2017 to Saturday, March 31, 2018
Ganpat University
STTP/WORKSHOP/TECHANICAL EVENT/CONFERENCE organized: 
Title of EventPlaceDurationPosition HeldSponsoring Agency
Industry Interface Lecture Series (July 2018 onwards)
Ganpat University
Monday, July 2, 2018
Coordinator
Academia-Industry Meet (AIM 2019)
Ganpat University- CMSR
Saturday, June 22, 2019
Coordinator
Ganpat University
Co curricular activities: 
TitlePosition Held
Students Research Activity
Coordinator
Admission Marketing Committee
Coordinator
Training and Placement Activity
Training and Placement coordinator
Open House Seminars (L.A.F.)
Coordinator
Extra curricular activities: 
Paper published in journal/procedings: 
TitleName of Journal & Vol./YearISSN/ ISBN No.Author / Co-AuthorImpact Factor
Cause Related Advertisement: A Strategic tool to predict the consumer’s purchase intention with moderating role of willingness of contribution size in Western India
Prestige International Journal of Management and Research, Indore,2020
ISSN: 0974-6080
Author
6.841
A Multiple Regression Model development on intention to revisit as Gujarat State for Medical Tourism
International journal for research in management and pharmacy, 2019
ISSN: 2320-0901
Co- Author
5.907
A Conceptual Study on Sustainability and Preservation of Indian culture and Heritage with Reference to Heritage City Ahmedabad
International journal for research in management and pharmacy, 2019
ISSN: 2320-0901
Co- Author
5.907
“Consumer Perceptions towards cause related marketing:- Mediating role of Gender and Donation size with reference to personal care products in Ahmedabad city”
AIMS Journal of Management, Volume-4, No.1, PP No. 1 to 16, July 2018
ISSN: 2395-6852
Co- Author
An Empirical Study To Measure The Effect Of Brand Loyalty And Skepticism On Purchase Intention With Reference To Cause Related Marketing In Ahmedabad City
Journal of Management, Volume-5, Issue-2, March-April 2018
ISSN: 2347-3950
Author
2.4352
Green banking: a tool for sustainable development in 21st century
International Journal of Engineering and Management Research, Volume 7, Issue 2,PP. 1 to 12, February, 2017
ISSN: 2249-8672
Co- Author
Tax reform for developing viable and Sustainable tax systems in India with Special reference to GST
International Journal of Management, Volume 8, Issue 1, PP. 119 to 126, Jan-Feb, 2017
ISSN: 0976-6502
Author
8.1920
“The Impact of e-CRM on Loyalty and Retention of Telecom Customers in Ahmedabad City”
International Journal of Research in Finance and Marketing, Volume 5, Issue 7, PP. 90-98, July 2015
ISSN: 2231-5985
Author
5.230
paper presented in conferences/workshops/symposia: 
Title of Paper PresentedTitle of Conference/Organizer/PlaceDate of EventNational / International / Regional
“An Empirical Research to Measure client’s perception towards service quality with special reference to Gujarat State”
National Conference on Emerging trends in Management and Information Technology-KSCON-2020
Saturday, February 8, 2020
National
“An empirical study to understand factors contributing to customer delight with reference to Co-operative banks”
GCeMP-2k20-12th International Conference on Business Management & Innovation
Friday, April 24, 2020
International
“Cause Related Advertisement: A Strategic Tool To Predict The Consumer’s Purchase Intention With Moderating Role Of Willingness Of Contribution Size In Western India”
Rethinking Strategies for Leadership and Governance in Emerging Global Scenario, PIMR, Indore
Saturday, January 11, 2020
International
“An Empirical Study to measure Millennial’s Buying Behavior with reference to Cause Related Marketing:- Examining Moderating Role of cause brand congruence in Western India”
17th AIMS International Conference on Management, IIM Kozhikode, Kerala
Tuesday, February 4, 2020
International
“ A Conceptual Study on India’s First heritage city Ahmedabad with reference to heritage walk- A Tourist Attraction”
17th AIMS International Conference on Management, IIM Kozhikode, Kerala
Thursday, January 2, 2020
International
“An Empirical Study to Measure an Effect of the Surrogate Advertisement on Relationship between Brand Awareness, Brand Image and Brand Attitude in Gujarat State”
31st AIMS Annual Management Convention on theme Management Education 4.0 :- Strategies for Global Competition, VIPS-TC, New Delhi
Thursday, August 29, 2019
International
Kalory To Kabhi B : Business Expansion Strategies
6th National Level Case Writing Workshop
Thursday, February 28, 2019
National
“A Multiple Regression Model Development on Intention to Revisit as Gujarat State for Medical Tourism”
International Conference on Management: Past, Present and Future, Uka Tarsadiya University, Bardoli
Sunday, February 23, 2020
International
“Acquisition of knowledge, skills and attitude through case study and role play: student perspectives”
Qualitative Amendments in Curriculum Designing & Delivering with respect to New NAAC, M. P. Arts and M. H. Commerce College, Raipur
Sunday, February 17, 2019
National
“An Empirical study to measure the effect of corporate credibility and degree of involvement on the purchase intention with reference to cause related marketing in Gujarat State”
International Conference On Business And Entrepreneurial Practices For Global Prosperity And Happiness, PIMR, Indore
Saturday, February 9, 2019
International
“An empirical study of Customer buying decision using cause related marketing with the moderating role of cause brand fit in Gujarat”
11th International Conference on Emerging Perspectives, Practices and Research Trends on Sustainable Development and Growth- GCeMP-2k19
Friday, January 4, 2019
International
“A Conceptual Study on Sustainability and Preservation of Indian Culture and Heritage with Reference to Heritage City Ahmedabad”
11th International Conference on Emerging Perspectives, Practices and Research Trends on Sustainable Development and Growth- GCEMP-2k19
Friday, January 4, 2019
International
“An empirical Study to Measure the effect of brand loyalty and skepticism on Purchase Intention with reference to cause related marketing”
10th International Conference on Emerging Management Perspectives, Practices and Research Trends on Global Business Management- GCEMP-2k18
Saturday, March 17, 2018
International
“Consumer Perceptions towards cause related marketing:- Mediating role of Gender and Donation size with reference to personal care products in Ahmedabad city”
29th AIMS Annual Management Education Convention 2017 on Re-engineering Management Education for a borderless world organized by AIMS and PUMBA, Pune
Tuesday, August 22, 2017
International
“Tax reform for developing viable and sustainable tax systems in India with special reference to GST"
GCeMP 2K17- International Conference on Emerging Perspectives, Practices and Research Trends on “Exploring the Ever Dynamic Field of Finance & Accounting, Ganpat University, Kherva
Monday, January 23, 2017
International
“Green Banking: A tool for sustainable development in 21st Century"
GCeMP 2K17- 9th International Conference on Emerging Perspectives, Practices and Research Trends on “Exploring the Ever Dynamic Field of Finance & Accounting, Ganpat University
Monday, January 23, 2017
International
“A proposed model of Total Quality Management implementation with respect to healthcare industry"
GCeMP 2K16- 8th International Conference on service Management, Ganpat University
Monday, January 23, 2017
International
"The Impact of e-CRM on Loyalty and Retention of Telecom Customers in Ahmedabad City"
GCeMP 2k15- 7th International Conference & Doctoral Colloquium On Information System and Operations Research
Tuesday, January 6, 2015
International
" Green Logistics: A tool for sustainable development of a firm”
GCeMP 2k15- 7th International Conference & Doctoral Colloquium On Information System and Operations Research, Ganpat University
Saturday, December 6, 2014
International
"An Empirical Study on Consumer’s perception towards service quality of foreign banks in Ahmedabad city"
GCeMP 2k14 6th International Conference on Research Trends in Marketing Globally, Ganpat Univerity
Friday, February 7, 2014
International
“Consumer Learning Theories & Application of learning theories in Modern World”
GCeMP 2k13- 5th International Conference on Value Creation for Sustainable Growth in 21st Century, Ganpat University
Friday, February 8, 2013
International
Book published as single author or editor: 
Book Title, Editor & PublisherISSN/ ISBN NoYearWhether you are the main Author?Whether Peer Reviewed?
Cause Related Marketing- Insights from consumer behavior perspective, Xpress Publishing
978-16-47601-62-1
2019
Yes
Yes
Invited lectures at state/national/international seminar/conferences: 
Date of Event
Thursday, May 12, 2016
Ongoing research projects/consultancies: 
Completed research projects/consultancies: 
TitleAgency
Summer Internship Projects- MBA (Since 2015)
Ganpat University
Management Research Projects- MBA (Since 2015)
Ganpat University
Research Projects (BBA)
Ganpat University
GUIDANCE PROVIDED TO UG/PG/M.Phil/Ph.D. STUDENTS: 
Name: 
Damini Gyanchandani- M.Phil Student- Under guidance since June 2019
Achievements: 
Title: 
Have been awarded Best Ph.D Thesis Award for the thesis entitled “A Study on effect of cause related marketing on consumer buying behavior in Gujarat” at PIMR 14th International Conference at PIMR, Indore on January 11-12, 2020.
Title: 
Have been awarded Best Research Paper Award at 14th International Conference at PIMR, Indore on 11-12 January, 2020.
Title: 
Have been awarded Best Research Paper Award at 31st AIMS Annual Management Convention at Vivekananda Institute of Professional Studies- Technical Campus (VIPS-TC), New Delhi on 29-31 August, 2019.
Title: 
Have been awarded President award for staff excellence- Early career Research Category at Ganpat university on 12th January, 2019.
Title: 
Have been awarded Best Research Paper- 1st Prize at GCeMP-2k19 organized by Ganpat University on 4-5 January, 2019
Title: 
Have been awarded Gold Medal- Best research paper presenter category- West Zone at 29th AIMS Annual management convention, Pune on 22nd - 24th August- 2017.
Title: 
Have been awarded Best research paper- 3rd Prize at International Conference, GCeMP- 2k15, Ganpat University on 6th - 7th February, 2015.
Title: 
Have been awarded Two Gold Medals for scholastic performance in MBA (Overall & International Business) in Seventh convocation at Ganpat University on 11th January, 2014
Members of Groups and Associations: 
Name: 
Member:- Board of Studies- Faculty of Management Studies
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